Ambigrams are a creative type of word art or logo design in which the graphic is completely legible when viewed from both sides. These symmetrical designs not only have the novelty of looking the same when rotated, but they also offer adaptable logos that work even when viewed upside down, which is a crucial consideration for logo designs that may appear in strange places and from numerous perspectives. I provide 10 great ambigram logo examples in a range of styles, spanning from simple forms to elaborate calligraphy, in today’s design inspiration presentation.
EVA, Klaudia Mondek
DAN GRETTA, Dan Gretta
LEFTY, Nikita Prokhorov
ARTHUR, Arthur Tavares
